This might just change everything. I've just joined Atlas, the new web-browsing feature inside ChatGPT. But here's what caught my eye... It says I joined 1221 days ago. Pretty sure that’s when I first signed up for the OpenAI API. Because ChatGPT didn’t even launch until 1,060 days ago. So yeah, I’ve been around this space a while. But this latest move? It’s a full-blown shift and taking direct aim at Google For the first time, ChatGPT is pulling live data from the web Instantly. In full context. Without sending users to Google. No ads - yet. No SEO - as we know it. No paid placements - yet. Just direct, AI-generated answers. And that should worry small businesses who still think SEO alone is the long game. Enter AEO - Answer Engine Optimisation. Forget optimising for page one. Now, it's about being the answer. Being the source ChatGPT, Perplexity, Gemini and others actually cite. If AI becomes the new search engine, visibility won’t come from backlinks. It’ll come from authority. Context. And how well your content aligns with what the AI is trained to trust. This means if you don’t start thinking about AEO now, your business risks vanishing from the future of search. But here's the good news, I’ve been building for this since day one. We’re already applying AEO strategies for clients across the board. Want your business to show up in AI-generated answers instead of fighting for Google crumbs? Click the link in my bio or drop me a DM. Because Google’s grip on the internet? Might not survive this shift.
Spending all day tweaking campaigns? Stop right there 🚫 You’re wasting time. I just published a Meta ads campaign, and I’m not stressing about tiny details. I’m focused on results, learning, and scaling. In the fast-paced world of digital marketing, speed trumps perfection. Published campaigns mean data. Data means growth. There’s no such thing as the perfect ad. More action. Less overthinking. 🫡
In the past month, I travelled to a local hotel for three client meetings A rare move, but absolutely necessary Online meetings have their place, but when it comes to sealing the deal or discussing intricate details, they fall short It’s strange, just an easier experience IMO The subtlety and depth of in-person meetings are unmatched Some discussions need that personal touch You can’t replicate the bond formed face-to-face through a screen No digital distractions, just pure, engaged conversation Working with marketers should very much be a partnership, once were viewed as the ad guys or website guys we’re too far away to provide all of the value we’re capable of If your business isn’t growing, there’s a weak link Your business needs to grow for mine to grow We’re on the same team 🤝
Not so long ago @ryanproctorproductions went out and took some stunning visuals for @johnnyfostergolf 🔥 I used to pay over £100 a month for a decent post scheduling tool to streamline social media post creation upon mass With @leadlifter the content scheduling tool comes included as a free bolt on (as pictured) we’ve got a full month of stellar content scheduled in one go, in under 2 hours 📅 No more scrambling for daily posts. It’s all lined up, client approved and will post automatically three times a week. I bet it feels amazing to have the burden lifted. There aren’t many business owners that like spending too much time on social media and having the constant thought of “I’d better post something” @wearesmartmarketing is making waves, and the scheduling tool inside @leadlifter makes it all so effortless 🤝
