I build real software live with Claude, and I write about what actually works. Why AI-built sites all look the same, how to fix the generic look, and how to get your business named when a customer asks ChatGPT. Every post ends with a free tool you can run on your own site.
The purple gradient, the glass cards, the Inter font, the identical hero on every Lovable and v0 build. There is a real reason the default look happens, and a quick way to tell whether your own site has it.
A practical fix list for the generic AI look: change the defaults the model reaches for, break the template rhythm, and add the taste that no prompt gives you by default. The specific moves that pull a site off the AI baseline.
A customer asks ChatGPT who to hire, it names three businesses, and you are not one of them. The real reason is not your website's SEO, and the fix is more concrete than most GEO advice admits.